Swiss Chalet introduces Chalet-Seasoned Chicken Nuggets and Chicken Strips to grocery shelves

Swiss Chalet introduces Chalet-Seasoned Chicken Nuggets and Chicken Strips to grocery shelves

A stroll down grocery aisles will now have you reaching for another product by Swiss Chalet. The brand recently added Chalet-Seasoned Chicken Nuggets and Chicken Strips to their grocery lineup.

It might be surprising to many that Swiss Chalet doesn’t already have a pre-packaged chicken product out in stores. The latest innovation was inspired by 70 years of mastering the craft of delicious rotisserie chicken. Outside of their restaurants, the nuggets and strips are the first pre-packaged chicken products the brand has developed with consumers in mind.

“As chicken experts, and a trusted brand serving Canadians for over 70 years, we believe the time is right to launch these two new products,” says Beatrice Robertson, Swiss Chalet’s Senior Marketing Director. “Our mission is to serve delicious comfort food and memorable experiences, to every Guest. We believe there are no age limits on having fun at mealtime, which you can see in the playful moon and star shapes of our nuggets!”

The Made with quality white meat and real ingredients, the nuggets and strips are free of artificial flavours and colours, and contain no preservatives. They’re also flavoured with the brand’s Signature Chalet spices setting them apart from the other pre-packaged chicken products out there.

The brand has been on a mission to be the most loved restaurant in Canada and they’re not stopping anytime soon. What’s next? Swiss Chalet is keeping that secret closely guarded, just as guarded as their Chalet Sauce recipe, but they did give us a little insight. “We’ve seen a big need in the Canadian grocery market for products that make mealtimes easy for families. We’re working on ready-to-eat, high protein options you can feel good about eating. The new products we are cooking up have these things in mind.”

Stay tuned, more exciting products are coming to a grocery store near you very soon!